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THR's news

THR participates at the Basque Country Tourism Week

THR participates at the Basque Country Tourism Week

Within the framework of the Tourism Week, the Department of Tourism, Commerce and Consumer Affairs held the event “Tourism competitiveness: Euskadi as a reference”, a space to analyse the results of the Exceltur report, with Euskadi as a success story. Lehendakari, Iñigo Urkullu, opened the event, together with the Regional Minister of Tourism, Commerce and Consumer Affairs, Sonia Pérez Ezquerra and the Minister of Industry, Commerce

THR attend the WTTC Global Summit 2019 held in Seville

THR attend the WTTC Global Summit 2019 held in Seville

On April 2, 3 and 4, Seville hosted the World Travel & Tourism Council (WTTC) summit bringing together representatives from more than 180 countries and some 1,500 business leaders. This year's summit, where THR were present, focused on the Changemakers as the main theme, where the invited leaders gave their perspectives on the world of communications, technology and sustainability and spoke about the challenges and opportunities for the

The new Tourist Marketing Plan of Catalonia has been officially presented

The new Tourist Marketing Plan of Catalonia has been officially presented

Last March 19th the director of the Catalan Tourist Board (CTB), David Font, and the Deputy of Tourism of the Barcelona Provincial Council, Miquel Sàmper, presented the new Tourism Marketing Plan of Catalonia, to the public and private industry. During his speech, the director of the CTB, David Font, said that "The new Plan has as its objective of decentralization and tourist deseasonalization; that can favor areas of the country that

Highlights of our clients at ITB 2019

Highlights of our clients at ITB 2019

Kenya won the FVW Destination Ranking Central and Southern Africa at ITB 2019 Kenya was represented by a record of 40 travel trade firms which re-affirmed country’s resilience and readiness for continued business. “Sustainable tourism is our key priority, it is a necessity in today’s tourism business, and Kenya is making its strides towards this,” said Cabinet Secretary Najib Balala while speaking to an international press in Germany.

The Oman Ministry of Tourism and THR celebrated the agreement signing to support the Tourism Strategy implementation

The Oman Ministry of Tourism and THR celebrated the agreement signing to support the Tourism Strategy implementation

On February 14th, His Excellency Ahmed bin Nasser Al Mahrizi, Minister of Tourism of the Sultanate and Christophe de Bruyn, CEO of THR Tourism Advisors signed the contract agreement during the signing ceremony held in Oman. The 2-year contract signing indicates the beginning of the provision of support services for the implementation of the Tourism Strategy awarded to THR in the past months. THR was the selected firm that developed,

Kenya unveiled the blueprint for counties to identify and develop products and experiences

Kenya unveiled the blueprint for counties to identify and develop products and experiences

With 37 county government representatives and private sector attending, the Forum to build capacity and identify potential experiences in Kenya took place last week at the Crowne Plaza Hotel in Nairobi. Kenya Tourism Board CEO, Ms. Betty Radier, said the session was aimed at strengthening the existing link between the product and experience, by identifying top experiences in each county and packaging them for better outcomes. “We have