THR's news
THR will be part of the Kenya Coastal Tourism Stakeholders Summit
The Kenya Swahili Coast remains a key destination for Kenya’s tourism industry. Besides being a stand-alone beach destination with diverse experiences along the coastline, it also lends itself well as an add-on to the Kenya’s renowned wildlife safari experience. For a long time, for the tourism authorities, the challenge has been on how to move forward into implementing tangible actions by all concerned stakeholders, both the private …
Kazakh Invest and THR sign a cooperation agreement to attract strategic investors
Last December, Mr.Rustam Issatayev, Board Deputy Chairman of KAZAKH INVEST National Company, and Mr.Christophe de Bruyn, THR CEO, signed a cooperation agreement. The agreement covers a wide range of bilateral cooperation areas, such as:Establishing close business ties with foreign companies from the governamental, non-governmental, and corporate sectors. Provide services related to the promotion of investment opportunities in the …
Introducing the study on Tourism Brands of the Valencia Region
Last December, the diagnosis and the main recommendations of the project “Tourism Brands of the Valencia Region” was presented to the members of Turisme Comunitat Valenciana. The project focused on providing a series of recommendations on the coexistence of tourism brands in the Valencia region, particularly Comunitat Valenciana, Castellón Mediterráneo, Valencia Turisme, VLC Valencia, Visit Benidorm, Costa Blanca, Alicante City & Beach …
THR discussed tourism development opportunities for Shymkent at the Development Forum 2018
The main purpose of the Forum celebrated at Kazakhstan was to familiarize participants with the development strategy of Shymkent, investment opportunities of the city, promotion of a favorable investment climate, promotion of small and medium businesses, attracting domestic and foreign investment, as well as the development of tourism. In relation to this last topic, Christophe de Bruyn, CEO of THR Innovative Tourism Advisors, was part …
THR successfully advised The Red Sea Development Company on their product development portfolio and tourism marketing strategy
THR has successfully supported The Red Sea Development Company (wholly owned by the Public Investment Fund of Saudi Arabia) to deliver a data-driven global market research study to inform product development and marketing strategy for a unique luxury tourist destination along the Red Sea. THR carried out exhaustive primary and secondary market research including: In-depth tourism demand-and-supply analysis at a national, regional and …
Japan appoints THR for the review and development of its tourism promotion strategy in Spain
After the opening of its office in Madrid last year, the Japan National Tourism Organization (JNTO) has recently commissioned THR Innovative Tourism Advisors to review its tourism promotion policy within Spanish territory. Due to the increase of travelers from Spain to Japan and the growing interest of Spaniards in the country, this new delegation has among its functions: Collaborate with the media to increase the visibility of …