Success story
Product development
Tourism development plan for the State of Veracruz
Veracruz is one of the states with greater diversity of natural ecosystems in Mexico. It also possesses a wide and …
Tourism marketing plan of Greece
The Greek National Tourism Organization (GNTO) hired THR to design a marketing plan. The main tasks of this …
Tourism development and marketing plan for the Imereti Region
The Imereti region, in central Georgia, has received a substantial investment injection in the recent years. …
Strategic sales plan for a renowned global tour operator
The Spanish division of the biggest tour operator in the world was losing competitiveness owing to the radical …
Development of tourism experiences in Colombia
The Colombian Ministry of Commerce, Industry and Tourism (benificiary of the project) wished to reorient the …
Croatia's strategic marketing plan
In 2002, despite its abundant tourism assets, Croatia was not making the most of its potential due to the tense …
Strategy for tourism development in Laguna de Marchica
Located on the outskirts of the city of Nador, the Laguna de Marchicha has an area of 115 km2 of sea and over 60 …
Development of an experiential tourism system in the Basque Country
Vast plains and mountain massifs - which make for pleasant treks, green forests, breathtaking cliffs, rich …
Plan of tourism marketing in Catalonia
Catalonia is a referent in the international tourism sector. As such, it has a very broad and varied type of …
Development plan of tourism products in Portugal
The project consisted of a study aiming to detect new demand trends in the international tourism market. It …
Global marketing plan for Relais & Châteaux
The first stage of the project developed by THR consisted of defining the strategic plan for Relais Châteaux, the …
Diagnostic of competitiveness of the Spanish tourism sector
The Spanish tourism sector was facing significant changes in the national and international markets at the time. …