Success story
Marketing plan
Kenya’s tourism marketing, beach and air growth strategies
The overall objective of the assignment was to drive Kenya’s tourism transformation by reviewing and addressing …
Plan of tourism marketing in Catalonia
Catalonia is a referent in the international tourism sector. As such, it has a very broad and varied type of …
Marketing and communication strategy of Guggenheim Bilbao
THR elaborated the marketing and communication strategic plan 2012-14, the tactic and action plan 2012 and the …
Spain's strategic marketing plan
After an intense collaboration with Turespaña's technicians and the Spanish private sector, THR designed a …
Marketing plan for tourism in Andalusia
Under strict cooperation with the main tourist agents in Andalusia, the state of the sector in the region was …
Croatia's strategic marketing plan
In 2002, despite its abundant tourism assets, Croatia was not making the most of its potential due to the tense …
Strategic sales plan for a renowned global tour operator
The Spanish division of the biggest tour operator in the world was losing competitiveness owing to the radical …
Master plan for St Juraj Bay Resort in Hvar Island
PPK Nekretnine DOO acquired a plot of land in Hvar Island, Croatia, in a underdeveloped part of the island (close …
Marketing and sales plan for St Juraj Bay on Hvar Island
Edge Capital needed to transform the concept of a new resort on the island of Hvar, Croatia. The resort was …
Tourism marketing plan of Greece
The Greek National Tourism Organization (GNTO) hired THR to design a marketing plan. The main tasks of this …
Cancun's promotion plan in Latin America and Europe
The objective of this project was to create a strong tourist corporate identity for Cancun, which was well …
Master plan of tourism development in Istria
The peninsula of Istria -located in the north-east part of Croatia, bordering Slovenia, had a business model which …
Tourism development and marketing plan for the Imereti Region
The Imereti region, in central Georgia, has received a substantial investment injection in the recent years. …
Global marketing plan for Relais & Châteaux
The first stage of the project developed by THR consisted of defining the strategic plan for Relais Châteaux, the …
Shadow management for the Maistra Group
This was a three-year project which aimed to create and launch a management company which was to be directed by …
Leisure, tourist and commercial restructuring of Port Vell
This centre located in Barcelona's port was conceived and developed to be a point of reference to recover the …
Development of tourism experiences in Colombia
The Colombian Ministry of Commerce, Industry and Tourism (benificiary of the project) wished to reorient the …
Tourism development plan in the Province of Barcelona
The project consisted of establishing the potential for tourism development within the province of Barcelona, and …
Sustainable tourism development plan of the counties of Girona
Tourism in the counties of Girona was in a crucial moment, full of unexploited opportunities (towns, medium and …