Highlights of our clients at ITB 2019
Kenya won the FVW Destination Ranking Central and Southern Africa at ITB 2019
Kenya was represented by a record of 40 travel trade firms which re-affirmed country’s resilience and readiness for continued business.
“Sustainable tourism is our key priority, it is a necessity in today’s tourism business, and Kenya is making its strides towards this,” said Cabinet Secretary Najib Balala while speaking to an international press in Germany.
The German market remains among one of Kenya’s key tourist source markets. It recorded 78,388 arrivals last year, a growth of 59.2% from 2017 that posted almost 50.000 arrivals.
The FVW Destination Ranking 2019 shows German and international visitor figures for the top tourist destinations worldwide, highlighting winners and losers of the last five years. This year Kenya was awarded in the “Central and Southern Africa” category for its extraordinary comeback, an accelerated growth since 2016.
“ITB is one of the platforms of showcasing Kenya’s destination and product diversification. Our global campaigns and the renewed confidence on destination is expected to boost our numbers from the market,” said Kenya Tourism Board (KTB) CEO, Dr Betty Radier.
Oman becomes an official partner of ITB Berlin 2020
His Excellency Ahmed bin Nasser al Mahrizi, Minister of Tourism, signed an agreement making the Sultanate an official partner of the world travel exchange ITB Berlin 2020.
The ITB Berlin has chosen the Sultanate to be its partner in recognition of the efforts being made by the Ministry of Tourism to strengthen Oman’s tourism sector and its growth seen in the European market. It is also a kind of appreciation of its continued participation in this annual fair.
Oman’s representation at ITB 2019 was participated by 44 hotel and other tourism establishments of the country, along with the national carrier Oman Air and Oman Airports Company. The 378-square-meter pavilion showcased the cultural and heritage elements of the country. This is the first time the Sultanate has got such a vast area to exhibit its tourism components in one of the largest international expo.
His Excellency Ahmed bin Nasser al Mahrizi thanked the gesture of the ITB Berlin for making the Sultanate of Oman its official partner in 2020. In an expression of his gratitude, Ahmad al Mahrizi said: “The organisers of ITB Berlin have decided to make the Sultanate its official partner due to the appreciation of the huge efforts made for promotion of the tourism sector and the growth which is seen recently. This is part of the government’s aspirations to strengthen development and growth and diversification of economic sources”.
Three Catalan destinations nominated for the "Green destinations" awards and one winner, Torroella de Montgrí-l'Estartit in the "Best of Seaside" category
For the second consecutive year, within the framework of ITB 2019, the "Green Destinations" were awarded, where this year three Catalan regions were finalists: Tierras del Ebro, category "Best of Europe", Berguedà, category "Best of Culture & Communities", and Torroella de Montgrí-l'Estartit, category "Best of Seaside", being the winner of the award.
Likewise, the three Catalan destinations are already in the Top 100 Green Destinations chosen for 2019 being recognised for excellent sustainable development over the last few years.
The award ceremony took place on March 6th, at the opening day of ITB 2019.
*Article elaborated using information of Standardmedia.co.ke, FVW.de, OmanObserver.om, and Exterior.cat