Development of the concept of two themed hotels in PortAventura
Capabilitiess: Tourism development, Strategic plan, Feasibility study, Architecture concept, Sales & commercialisation, Brand development, Positioning
Client: Servihabitat GP Resort / Universal Studios Port Aventura
Location: Tarragona, Spain
The project consisted of designing the concept for 2 themed hotels in PortAventura, a leisure complex located to the south of Barcelona in Salou (Tarragona, Spain). One of the hotels would be based on Mediterranean life and would include a commercial viability study.
Today, the complex includes a theme park, a water park, a golf course and four themed hotels. The Mediterranean hotel has already been built.