Efficient tourism marketing implies a close collaboration between private and public sectors, and joint decision making, not so easy to manage. Here’s where most of the problems the majority of destination face with, lie in.

Our wide experience in over 50 destinations and throughout 20 years, made us understand the keys that assure a good functioning of these relations and how to employ them successfully in numerous destinations.

The Product Clubs, Competitiveness Clubs and Marketing Task Forces, etc. are some of the tools that help considerably in efficiently resolving the above mentioned problems.

Another useful tool are our seminaries on marketing planning and management.